Most brands don't have social media management — they have a posting habit. The difference is that a system is built to move people from stranger to customer; a habit just fills slots in a calendar.
Start from your customer, not the calendar
Your best content answers exactly what customers ask before they buy: what it costs, how you're different, and whether it works for their situation. Answer those and you attract the right people while building authority at the same time.
Content has three jobs
- Attract — educational or entertaining, reaching people who don't know you.
- Build trust — proof, client stories, real results.
- Convert — offers and clear next steps.
Most accounts only do the first and wonder why nothing sells. A working engine does all three.
The mistakes that waste budget
- Posting without pillars — random posts build nothing in anyone's memory.
- Chasing trends with no brand link — high reach, zero effect.
- Ignoring replies — a warm lead goes cold in hours.
- Measuring reach instead of results — reach is a means, not a goal.
Consistency compounds. A month of good content beats one brilliant post.
What actually separates the packages
Starter (18,000 EGP/mo): the complete foundation — strategy, plan, campaign ideas, content creation, graphic design, analysis and reports, ads management, video editing and a shooting plan.
Growth (25,000 EGP/mo): all of the above plus 2 mobile shoots monthly and a monthly report. Right when you need a steady stream of fresh content.
Premium (43,000 EGP/mo): all of the above plus 2 mobile and 2 camera shoots and a monthly report. For brands that need higher production values.
Want management that produces results? — see the full price list and build your own quotation in seconds.
What does social media management cost in Egypt?
We run three packages: Starter at 18,000 EGP/month, Growth at 25,000, Premium at 43,000. The difference is production volume — monthly shoots and reporting. All include strategy, content, design, ads management and video editing.
How many posts per month do I need?
Wrong question. Consistency and relevance beat volume. Fewer genuinely good posts tied to a plan outperform a flood of filler — anyone selling you a post count is selling activity, not outcomes.
Is ad spend included?
No. Management fees and ad budget are always separate — budget goes directly to the platforms. Any agency that blurs the two makes both impossible to judge.